UKI Commercial Lead Sales · United Kingdom · Fully Remote

Bsport

Bsport

Sales & Business Development

United Kingdom

Posted on May 29, 2026
Sales · United Kingdom · Fully Remote

UKI Commercial Lead

We usually respond within two weeks

We are bsport. The place to be!

We’re a studio management platform built for boutique fitness and wellness studios, supporting 3,000+ studios globally. Following our €30m Series B, we’ve been scaling rapidly across international markets.As part of the next phase, we’re appointing an experienced Commercial Lead to own our UK&I market, one of our most strategic regions.

This is not a traditional Head of Sales role. This is a regional market ownership position, combining commercial leadership, GTM strategy, and full revenue accountability for one of bsport’s most important and highest-potential markets. The UKI region is already established. Your mandate is to scale it into a high-performance, multi-channel growth engine.

What you will own?

You will be responsible for UKI ARR growth and overall commercial performance, including:

  • Driving revenue growth across SMB

  • Owning and evolving UKI GTM strategy

  • Improving pipeline quality, conversion rates, and forecasting accuracy.

  • Optimising CAC and overall commercial efficiency.

  • Leading and developing a high-performing commercial team

  • Partnering closely with Marketing, Product, and Customer Success to scale growth

What you will need?

  • Experience in B2B SaaS or high-growth commercial environments

  • Strong background in SMB or mid-market acquisition-led sales motions

  • Proven experience scaling an existing market

  • Experience leading multi-layer commercial teams

  • Hands-on experience with multi-channel GTM

  • Strong understanding of ARR/MRR and subscription-based revenue models

  • Data-driven approach to pipeline management, forecasting, and performance optimisation

  • Existing experience within the UK fitness and wellness ecosystem is a strong advantage.

Why join us?

  • Own one of bsport’s most strategic and high-growth markets

  • Direct impact on GTM strategy and revenue performance

  • High autonomy across commercial decisions and execution

  • Work side by side with founders and executive team

  • Opportunity to shape how bsport scales internationally

If you’re motivated by market ownership, scaling commercial engines, and building high-performance GTM systems, we’d love to speak to you. Please hit apply else contact our recruiter Daria should you have any further questions!

Location: Remote UK

Diversity is one of our most valuable assets, and we are committed to fostering an inclusive environment where everyone can contribute their best work. We welcome applicants from all backgrounds, identities, and experiences to help us build a more inclusive, equitable team.If you’re excited about this role but don’t meet every qualification, we encourage you to apply-curiosity, adaptability, and a willingness to learn are just as important to us as specific skills.

Departments
Sales
Role
Head of Sales
Locations
United Kingdom
Remote status
Fully Remote
Employment type
Full-time
Job Level
M4 - Head
Sales · United Kingdom · Fully Remote

UKI Commercial Lead