Contentful is looking for a Field Marketing Manager (f/m/d) to join our Marketing organisation in EMEA on our Growth & Performance Team. In this role, you will assist in developing marketing programs for our go-to-market team to increase awareness, drive engagement, build and progress pipeline. Working closely with the sales teams, you will drive regional events and execute campaigns in order to support our efforts.

The successful candidate will be a key player in working with cross-functional teams that engage key accounts and support Contentful’s commitment to build trust and credibility as a disrupter in the DXP market. The role will be heavily focused on driving business growth by building brand awareness and generating marketing leads via multiple marketing channels, including a heavy events execution portfolio, virtual programming, and field activities.

What to expect?

• Collaborate with our sales teams and marketing stakeholders to identify target audiences and execute field marketing strategies to suggest, build, and execute campaigns to support our pipeline development
• Own Commercial Segment marketing activities for EMEA
• Assist in developing and executing localised/regional marketing campaigns, aligning them with broader marketing objectives to drive engagement and generate leads
• Manage all aspects of event coordination in defining key objectives, materials creation, event messaging/marketing, signage, giveaways, contract negotiation, vendor relations, site selection, registration, agenda scheduling, staffing, on-site production, and F&B, & logistics.
• Conduct post-event/campaign evaluations and ROI analysis; report and share results and recommendations with sales and marketing teams
• Strategise, order, and deliver promotional items to support sales & events
• Maintain event and campaign documents - budgets, calendars, checklists, run-of-shows, etc
• Complete quarterly budget reviews and ROI analysis; incorporate findings and feedback to further refine programming tasks
• Achieve benchmarked ROI metrics by working with the sales and demand generation teams, managing and analyzing campaign data in Salesforce
• Successfully prioritise and manage multiple projects simultaneously while meeting deadlines and budgets
• Comfortable driving recurring team calls, presenting campaign initiatives, and soliciting feedback from both recaps to stakeholders and an executive leadership audience

What you need to be successful

• Bachelor's degree
• 2- 5 years of B2B working experience in the field marketing or experiential marketing space, or equivalent in an adjacent marketing function
• Passionate about the role field marketing plays and excited to bring new and fresh ideas to Contentful
• Ability to execute cohesive event strategies, including messaging, audience, and execution with creative flair
• Able to work independently and in a group setting
• Must work well in a dynamic and fast-paced environment; able to multitask and effectively manage time
• Acute attention to detail; demonstrated ability for accuracy and thoroughness
• Experience working with internal and external clients
• Proven negotiation, problem-solving, organization, and project management skills
• Creativity in delivering results with constrained budgets
• Self-motivated and proactive with a desire to grow and learn in a fast-paced environment.
• Knowledge of the customer experience landscape is preferred
• Knowledge of Marketo and Salesforce is not required but desireable
• Ability to travel domestically as required; some international travel may occur in the future as well
  
  

  What’s in it for you?

  • Join an ambitious tech company reshaping the way people build digital experiences
  • Full-time employees receive Stock Options for the opportunity to share in the success of our company
  • Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
  • We value Work-Life balance and You Time! A generous amount of paid time off, including vacation days, sick days, education days, compassion days for loss, and volunteer days
  • Time off to care for and focus on your growing family
  • Use your personal annual education budget to improve your skills and grow in your career
  • Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
  • An annual wellbeing stipend to care for your physical, financial, or emotional health
  • A monthly communication phone/internet stipend and phone hardware upgrade reimbursement.
  • New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.

  Who are we?

  Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real-time experimentation, powering next-generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.

  Everyone is welcome here!

  “Everyone is welcome here” is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us!

  If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.

  Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc, through social media or chat-based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.com with any information you may have.

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