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Senior Manager - Growth Marketing

Saas Labs

Saas Labs

Marketing & Communications, Sales & Business Development
Noida, Uttar Pradesh, India
Posted on Wednesday, June 5, 2024

Do you crave the thrill of building growth marketing strategies that fuel explosive business growth? If you're passionate about making a real impact and driving key metrics, then we want to hear from you!

Qualification:

  • 3+ years of experience in growth marketing, ideally within a SaaS environment
  • Proven track record of success in driving user acquisition, activation, retention & monetization
  • Deep understanding of PLG principles, self-serve engines & Marketing Analytics
  • Ability to work independently and collaboratively when needed

Key Responsibilities:

  • Spearhead the development and execution of groundbreaking marketing campaigns across all channels (paid advertising, SEO, content marketing, social media, in-app, email, SMS) to ignite user acquisition, retention, and monetization
  • Design and launch strategic A/B tests to identify what drives user engagement and conversion, constantly optimizing the user journey
  • Leverage marketing performance data to derive insights and enhance the effectiveness of channels and campaigns and improve continuously
  • Proficient in data analysis using Excel and other data visualization tools such as Tableau, etc.
Must-Have Skills:
  • Hands-on experience with leading marketing & analytics platforms like Google Analytics 4, Mixpanel/Amplitude, Userflow, and Tableau (or similar tools)
  • Strong analytical & Microsoft Excel skills with the ability to interpret complex data sets
  • Constantly seeking new acquisition channels to attract users and a proven track record of converting them into loyal customers
  • Strong experimentation mindset and understanding of Growth methodologies
Good-to-have Skills:
  • Knowledge of UX & CX best practices
  • Agile growth mindset and comfortable tackling new challenges
  • General understanding of SaaS economics such as LTV, CAC, payback period, etc.

Other essential qualities for this role:

  • A strong data-driven mindset with a collaborative spirit
  • Should be willing to work cross-functionally to improve existing workflows

Benefits and Perks:

  • Own your impact! This role offers a high degree of ownership in building and shaping the growth function, allowing you to make a real difference
  • Work and collaborate with a diverse, talented team spread across 6 countries, fostering a unique and enriching work experience
  • Participate in regular hackathons and learning bootcamps, fostering a culture of knowledge sharing and continuous learning

About SaaS Labs

SaaS Labs is a global SaaS company powering Sales and Support teams of over 7000 growing businesses with its software ecosystem focused on automation, productivity, and collaboration. One of the fastest-growing companies in India, SaaS Labs is backed by leading investors such as Peak XV Partners, Base10 Partners, and Eight Roads. Currently, our portfolio of products includes JustCall (Contact Center Software), Helpwise (Shared Inbox), Dialworks (Sales Readiness Platform), EasyCalendar (Scheduling Software), CallPage (Callback Automation), Atolia (Collaborative Workspace), and CallRoot (Call Tracking and Analytics).

SaaS Labs is a diverse international team of passionate problem solvers. With innovation, experimentation, and customer obsession at the heart of its ethos, the company has been honoured with 30+ innovation awards including the coveted Deloitte Technology Fast 50 and FT High Growth Companies (Asia Pacific).

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