Growth Marketing Manager, Creator & Affiliate
Figma
Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us!
The Growth Marketing team at Figma is responsible for scaling our business through full-funnel strategies that drive acquisition, engagement, and revenue. We’re now looking for a Growth Marketing Manager, Creator & Partner Marketing to build and scale Figma’s network of creators, partners, and advocates—developing relationships, curating portfolios of talent, and inspiring them to create content that drives buzz, awareness, and conversions. This role sits at the intersection of growth, brand, and community marketing, blending creativity and cultural fluency with data-driven execution to turn authentic advocacy into measurable business impact.
This is a full time role that can be held from one of our US hubs or remotely in the United States.
What you’ll do at Figma:
- Build and scale Figma’s creator and affiliate marketing program from scratch — developing relationships with creators, communities, and strategic partners who authentically advocate for Figma
- Curate and manage a portfolio of creators and affiliates, inspiring them to produce content, campaigns, and stories that generate buzz, drive awareness, and convert new users
- Design and operationalize scalable frameworks to leverage partners and codify learnings into playbooks and systems that help the program scale over time
- Collaborate across brand, community, and growth marketing to integrate creator and affiliate initiatives into Figma’s broader go-to-market efforts
- Launch and measure advocacy campaigns that balance creative experimentation with performance outcomes — from driving signups and engagement to building brand equity
We'd love to hear from you if you have:
- 6+ years of experience in creator, partnerships, or growth marketing, ideally within a fast-scaling SaaS or consumer brand that blends performance and brand storytelling
- A proven track record of building and managing creator or partner programs that drive brand awareness, community advocacy, and measurable business growth
- Creative and cultural fluency, with a deep understanding of social trends, online communities, and how to make brands relevant in culture
- Strong strategic and analytical skills, including comfort using platforms like Passionfroot, PartnerStack, or Impact to manage and measure program success
- A collaborative, entrepreneurial mindset, excited to experiment, build new playbooks, and turn cultural momentum into scalable programs
While not required, it’s an added plus if you also have:
- Comfort operating in product-led growth (PLG) environments and aligning advocacy work with user acquisition or engagement goals
- Experience managing or collaborating with agencies, contractors, or marketplaces to scale creative production or partner operations
- A strong personal interest in design, creativity, or the creator economy, and an instinct for spotting the people and stories that shape culture
Pay Transparency Disclosure
If based in Figma’s San Francisco or New York hub offices, this role has the annual base salary range stated below.
Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. The listed range is a guideline, and the range for this role may be modified. For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information.
Figma offers equity to employees, as well a competitive package of additional benefits, including health, dental & vision, retirement with company contribution, parental leave & reproductive or family planning support, mental health & wellness benefits, generous PTO, company recharge days, a learning & development stipend, a work from home stipend, and cell phone reimbursement. Figma also offers sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles. Figma’s compensation and benefits are subject to change and may be modified in the future.
At Figma we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression, veteran status, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
We will work to ensure individuals with disabilities are provided reasonable accommodation to apply for a role, participate in the interview process, perform essential job functions, and receive other benefits and privileges of employment. If you require accommodation, please reach out to accommodations-ext@figma.com. These modifications enable an individual with a disability to have an equal opportunity not only to get a job, but successfully perform their job tasks to the same extent as people without disabilities.
Examples of accommodations include but are not limited to:
- Holding interviews in an accessible location
- Enabling closed captioning on video conferencing
- Ensuring all written communication be compatible with screen readers
- Changing the mode or format of interviews
To ensure the integrity of our hiring process and facilitate a more personal connection, we require all candidates keep their cameras on during video interviews. Additionally, if hired you will be required to attend in person onboarding.
By applying for this job, the candidate acknowledges and agrees that any personal data contained in their application or supporting materials will be processed in accordance with Figma's Candidate Privacy Notice.